The problemHappy guests leave without a word. The unhappy ones don't.
A lovely evening, a table that thanks you on the way out, and then nothing: no review, no trace. The disappointed guest, on the other hand, needs no prompting to write. And when you finally open your Google listing, there are eight reviews without a reply, two of which sting.
01Nobody asks for the review at the right moment: you are on the floor, the guest is already out on the street.
02Replying to reviews happens on Sunday evening, when there is some energy left. Often, there isn't.
03Heep sends the request after the visit and drafts every reply. You keep the final say.